11 Sixes: A granule in the sand or a giant competitor?
A consequential rise in online fantasy gaming platforms following a successful Indian T20 League campaign last year has seen giants like Dream11, MyTeam11 and My11Circle capturing a vast majority of the audience, but a certain 11 Sixes - a Jaipur based startup - has slowly and gradually acquired a certain section of the fanfare.
Launched in September 2020 by Yogendra Singh Shekhawat and Tarun Singh Shekhawat, 11 Sixes acquired Bollywood star Randeep Hooda as the face of their platform and the response received has been overwhelming, to say the least. 11 Sixes is a platform where one can play national and international games of T20, Test Cricket, One Day Format, through which they can also win real cash prizes every day. Or as the company itself suggests, this platform is a combination of 'Fun, Fantasy and Fabulous'.
11 Sixes, a platform owned by the parent company Radialrust Technologies and media services PVT.LTD, is set to expand its horizon in the coming years. While it already offers sports right from cricket to kho-kho, the owners have confirmed that they are set to include India's national sport, hockey, in the fray. With the competition getting fierce amongst the online gaming platform, it is given that the newcomer has to bring something authentic and maybe in the coming years 11 Sixes can hold a stern fight against the industry giants.
Feature Image Courtesy: Twitter/11 sixes